6 Ways To Future Proof Your Business

Read on: gibusconsulting.com

Happy Hump Day!

Here’s 1 list for you to digest.

What to expect below:

• List - The 6 profitable buckets your business MUST fall into

(in a 4 minute read)

↳ 6 Profitable Buckets

Are you building the wrong business?

Many people are.

It's a harsh truth that so many new entrepreneurs discover.

(after sinking months of their life into their exciting new idea)

→ That was me.

Until I learned this:

People buy 4 things and 4 things only.

⇢ Time

⇢ Money

⇢ Sex

⇢ Approval/peace of mind

And this forms the 6 profitable buckets.

As a business owner, there are only 6 profitable buckets your business can fall into - if you want to be profitable...

Here they are ↓

#1 - Make your customer physically or mentally healthier (health)

→ Examples

• Personal training

• Nutrition

• Wellness coaching

• Yoga instruction

• Massage therapy

• Mental health counseling

↳ Pro tip: Focus on holistic well-being and create personalized programs that address the root causes of your clients' health concerns, not just quick fixes.

#2 - Make your customer money (wealth)

→ Examples

• Freelance grant writing for non-profits.

• Tax consultancy for solopreneurs and small businesses.

• E-commerce product sourcing and dropshipping.

• Content creation & ghostwriting for online businesses.

• Investing consultancy and portfolio management.

Pro Tip: Focus on high-impact activities that directly contribute to your client's financial goals, like increasing sales, securing funding, or optimising investments.

#3 - Save your customer money (wealth)

→ Examples

• Virtual bookkeeping and accounting services.

• Debt management coaching and personalized plans.

• Couponing and discount aggregation platform.

• Financial literacy workshops and budgeting coaching.

• Tax preparation and optimization for individuals and small businesses.

↳ Pro tip: Go beyond cost-cutting and showcase the long-term financial benefits and value-added services you offer compared to DIY alternatives.

#4 - Save your customer time (wealth)

→ Examples

• Virtual assistant services.

• Social media management and content scheduling.

• Online appointment booking and scheduling tools.

• Personalisation automation services for emails and marketing.

• Productivity coaching and time management workshops.

Pro Tip: Emphasise efficiency and seamless integration with existing workflows to free up your clients' valuable time.

#5 - Make your customer feel more attractive (relationship)

→ Examples

• Personal online dating coaching and profile optimization.

• Image consulting and personal stylist services.

• Makeup artistry and personalized beauty tutorials.

• Fashion subscription boxes with curated styles.

• Interior design consultations for a more inspiring home.

Pro Tip: Cater to individual preferences and focus on enhancing inner confidence and personal expression, not just physical appearance.

#6 - Make your customer feel approval, belonging or peace of mind (relationship)

→ Examples

• Life coaching and personal development consultations.

• Online therapy and mental health counseling sessions.

• Meditation and mindfulness coaching workshops.

• Relationship coaching and communication skills training.

• Support groups and online communities for specific interests.

Pro Tip: Create a safe and inclusive space where individuals can connect, share experiences, and find genuine support and guidance.

Other newsletters to consider:

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That’s all from me.

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